Taking a stand is no longer optional In today’s socially conscious world, taking a stand on social issues is no longer just an option for businesses and organizations—it’s a necessity. People like to buy from companies that share their values and demonstrate a commitment to making a positive impact on society. When your business gets … Businesses championing change: Strategies for social advocacy
Brace yourself! The digital marketing landscape is undergoing a shift. Google’s dropping third-party cookies from Chrome, the browser of choice for over 60% of web surfers. Come the second half of 2024, it’s game over for personalized ads for some. But for us? It’s a ticket to ride the wave of innovation and exciting new … How Red Shoes is Navigating Chrome’s Third-Party Cookie Phase-Out
Developing high-quality marketing materials to gain and retain clients is a crucial part of your marketing efforts. However, creating high-quality content can be time-consuming. AI can help by reducing the effort and time spent on producing content. At Red Shoes Inc., we started using AI as a tool to help with brainstorming and developing drafts. … Discover the Power of AI: Boost Content Creation Efficiency
We don’t know about you but at Red Shoes, we love the start to a new year. It is a great time to reflect on what worked and what didn’t in 2023, including our very own rebrand launch. In fact, the new year is an ideal time for brands to focus on their branding, starting … Kickstart the New Year with a Refreshing Brand Audit
Red Shoes Inc., an award-winning, Wisconsin-based, full-service strategic communication firm, is proud to announce that it has been named a winner in PR Daily’s 2023 Media Relations Awards. The Exclusive Content Strategy category recognizes the best in the public relations business of providing exclusive stories to media outlets through strategic outreach that resulted in national … Red Shoes Inc. wins PR Daily’s 2023 Media Relations Award for Exclusive Content Strategy
Red Shoes Inc., an award-winning, Wisconsin-based, full-service strategic communication firm, is thrilled to announce that it has been selected as a finalist in the Best Workplace of the Year category for the MARKETPLACE Wisconsin Governor Awards, which honor Wisconsin businesses owned by minorities, women and service-disabled veterans and their advocates. Winners will be announced at … Red Shoes Inc. named finalist for Best Workplace of the Year in 2023 MARKETPLACE Governor Awards
APPLETON, Wis. (Nov. 28, 2023)— Red Shoe Inc., an award-winning, Wisconsin-based, full-service strategic communication firm, is thrilled to announce that it has been selected as a finalist in the Exclusive Content Strategy category for PR Daily’s Media Relations Awards program, a premiere venue for recognizing the best media relations campaigns, events and initiatives. This recognition in the Exclusive Content … Red Shoes Inc. named finalist for PR Daily’s Media Relations Awards for Exclusive Content Strategy
APPLETON, Wis. (October 2, 2023) – Red Shoes Inc., an award-winning, Wisconsin-based, full-service strategic communication firm, is celebrating its fifteenth anniversary of providing innovative, adaptable and forward-thinking marketing and public relations services. Founded by Lisa Cruz, Red Shoes has established itself as a leader in communication and is known for its staff of red-shoe-wearing experts. “Our adaptability is what … Red Shoes Inc. celebrates 15 years of growing and protecting brands
As Red Shoes celebrates its 15th anniversary, the marketing firm embarks on a bold new journey, redefining their brand identity to reflect their renewed mission: To Grow and Protect Brands. It’s not just a facelift, but a vibrant, authentic representation of their punchy and powerful culture, marking a milestone in their journey and setting the course for their future ambitions.
APPLETON, Wis. (April 11, 2023) – Red Shoes Inc., an award-winning, Wisconsin-based, full-service strategic communication firm is excited to announce the hires of Jennifer Thurlow as media coordinator and Reagan Fritts as an account assistant. These new additions will help expand Red Shoes’ strategic communication offerings to its clients nationwide. “As Red Shoes celebrates 15 years in … Red Shoes Inc. expands public relations and social media teams
With curious hearts, we push ourselves and our clients to be true to their authentic self and forge their own path.
We don’t subscribe to one-size-fits-all. Every client has their own story; our job is to listen, understand, and fill the need.
We will not break. Our team is unflappable. We bend and sway when needed, but our roots run deep. Our strength comes from lived experience and a ferocious will.
We’re human. We have soft spots. If we can’t be honest with ourselves, we’ll never come together as a community.
We look for the solution behind the solution. And we search for the voices that have yet to be heard or the ideas that haven’t been examined.