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Red Shoes Inc. expands public relations and social media teams

APPLETON, Wis. (April 11, 2023) – Red Shoes Inc., an award-winning, Wisconsin-based, full-service strategic communication firm is excited to announce the hires of Jennifer Thurlow as media coordinator and Reagan Fritts as an account assistant. These new additions will help expand Red Shoes’ strategic communication offerings to its clients nationwide. “As Red Shoes celebrates 15 years in Red Shoes Inc. expands public relations and social media teams

Get noticed: ways to generate free publicity

Having a successful business means getting the word out about your product or service. One of the best ways to do this is by generating publicity. Not only will it help you get more customers, it can also increase brand awareness and public trust in your business. In this blog post, we’ll discuss some easy Get noticed: ways to generate free publicity

The future of cookieless technology by ChatGPT 

By now, you may have heard that our online world will soon be changing with the planned elimination of third-party cookies in browsers. Cookieless technology is a HOT topic in the digital world and what this means when cookies go away. With this topic in mind, we put ChatGPT, the new AI writing tool that The future of cookieless technology by ChatGPT 

Using your twitter content in a safer way

Twitter safety is all the buzz right now, and advertisers are jumping ship. Should you stay away from advertising on Twitter?  Twitter has historically been an advertising giant with over $4B in ad revenues last year. Top advertisers on Twitter have included big names like Anheuser-Busch, Apple, Capital One, CBS, Coca-Cola, Best Buy Co, Google, Using your twitter content in a safer way

How to use digital advertising to get customers spending their tax refunds on your products and services

With tax season upon us and the warm weather just around the corner, it’s time for retail businesses to start thinking about how they can use digital advertising to attract customers eager to spend their tax returns.

Five commandments of crisis communication

In times of crisis, it is important for organizations to communicate effectively and efficiently. There are five commandments of crisis communication—honesty, timeliness, consistency, accuracy, and an audience-focused mentality —which will help organizations create trust with their customers and stakeholders during a crisis.

Where should I spend my digital advertising dollars in 2023?

Maximize your budget in 2023. Find out how you can get creative with online videos, social media stories and other strategic approaches that can help you get maximum ROI!

The 10 commandments of corporate communications

In today’s ever-changing digital landscape, communication is more important than ever. Corporate communication involves any of the ways companies communicate with their customers, employees and stakeholders. For any company looking to build trust and get positive results from communication efforts, there are ten commandments by which you should abide.

Stretching blog content across platforms: 7 easy ways to repurpose your blogs

Repurposing your blog content is an effective way to reach different audiences while still delivering the same message.

Red Shoes Inc. hires Kailin Schumacher as Account Coordinator

APPLETON, Wis. (Jan. 6, 2023) – Red Shoes Inc., a Wisconsin-based full-service strategic communication firm, hired Kailin Schumacher as an account coordinator. In this role, Schumacher will support client teams through writing, editing, managing public relations and social media efforts and conducting research to strengthen marketing initiatives.  Prior to joining Red Shoes, she worked as a television Red Shoes Inc. hires Kailin Schumacher as Account Coordinator

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