Taking a stand is no longer optional In today’s socially conscious world, taking a stand on social issues is no longer just an option for businesses and organizations—it’s a necessity. People like to buy from companies that share their values and demonstrate a commitment to making a positive impact on society. When your business gets … Businesses championing change: Strategies for social advocacy
Developing high-quality marketing materials to gain and retain clients is a crucial part of your marketing efforts. However, creating high-quality content can be time-consuming. AI can help by reducing the effort and time spent on producing content. At Red Shoes Inc., we started using AI as a tool to help with brainstorming and developing drafts. … Discover the Power of AI: Boost Content Creation Efficiency
Learn how to effectively handle negative social media posts with our comprehensive guide. Discover the role of PR agencies in crisis management and long-term reputation protection. Turn to Red Shoes for 24/7 support.
Discover the power of employee engagement on LinkedIn. Learn how to build a strong LinkedIn business page, implement effective marketing strategies, and encourage employees to actively participate in boosting brand visibility. Gain insights and hands-on tips to leverage LinkedIn for maximum impact.
Welcome aboard the social media rollercoaster! Buckle up, because 2023 is all about understanding and leveraging social media algorithms. For those of us living in the fast-paced world of PR and marketing, staying ahead of these ever-changing algorithms can seem like trying to tame a wild beast. But fear not, we’ve got your back! Let’s … Navigating the social media maze: Your 2023 guide to conquering algorithms
Summer is just around the corner, which means that your business might be in the middle of planning your summer events and attractions. It’s time to start thinking about how to best use your marketing budget to help increase awareness, attendance and business for your summer events this year. Digital advertising strategies allow you to … Advertising your summer events
Having a successful business means getting the word out about your product or service. One of the best ways to do this is by generating publicity. Not only will it help you get more customers, it can also increase brand awareness and public trust in your business. In this blog post, we’ll discuss some easy … Get noticed: Ways to generate free publicity
Twitter safety is all the buzz right now, and advertisers are jumping ship. Should you stay away from advertising on Twitter? Twitter has historically been an advertising giant with over $4B in ad revenues last year. Top advertisers on Twitter have included big names like Anheuser-Busch, Apple, Capital One, CBS, Coca-Cola, Best Buy Co, Google, … Using your twitter content in a safer way
With tax season upon us and the warm weather just around the corner, it’s time for retail businesses to start thinking about how they can use digital advertising to attract customers eager to spend their tax returns.
Maximize your budget in 2023. Find out how you can get creative with online videos, social media stories and other strategic approaches that can help you get maximum ROI!
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We don’t subscribe to one-size-fits-all. Every client has their own story; our job is to listen, understand, and fill the need.
We will not break. Our team is unflappable. We bend and sway when needed, but our roots run deep. Our strength comes from lived experience and a ferocious will.
We’re human. We have soft spots. If we can’t be honest with ourselves, we’ll never come together as a community.
We look for the solution behind the solution. And we search for the voices that have yet to be heard or the ideas that haven’t been examined.